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Innovation vs. Execution: Are They Destined to Be at Odds?

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Transforming How Product Teams Work

Partner (Henry Stewart Events): Marketing Analytics: Acquire the Knowledge to Control Performance
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When: Wednesday, Nov. 10, 2010
From 8:00 am until 5:30 pm
Where: John Hancock Hotel & Conference Center
40 Trinity Place
Boston, Massachusetts  02116
Contact: Julie Kerry

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About the Program

This conference is designed for all those in Marketing, Customer Insight, Customer Intelligence, Market Intelligence, Competitive Intelligence, Market Research and Database Analysis interested in knowing how to understand better what the data are telling them and how that knowledge will impact ROI.

Join us for presentations and conversations on this topic with internationally acclaimed speakers: Jean-Paul Isson (VP, Global BI & Predictive Analytics of Monster), Nauzar Vimadalal (Manager of Marketing Operations at Staples), Jonathan Copulsky (CMO of Deloitte), Dr Steve Gallant (Director of Data Mining Services for KXEN), David Hastings (Director, Advanced Business Analytics COE, Retail, Hospitality, Travel & Transportation, at Teradata), Alberto Roldan (Enterprise Analytics Practice - North America at Cognizant Technologies) Dr Rex Davis (Director at dunnhumby), Hannah Smalltree (Editorial Director of SearchAnalytics, SearchCRM and SearchDataManagement), Leslie Ament (VP Customer Intelligence Research at Hypatia Research), Marianne Slight (VP, Product Management & Product Marketing at Picis), and Amit Boob, (Practice Leader, Analytics Advisory Services: Retail, CPG, Transportation & Government for Wipro Technologies).

Conference details:
See below for discounted BPMA registration information.

BPMA members receive a discounted rate of $599.00 for the full conference. (Original full fee is $799.00.) To register, visit: When you register, enter "BPMA" in the code field to obtain the discounted rate.

For more information contact Julie Kerry at:

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