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12/3/2016
Product Roadmapping: How to Avoid Shiny Object Syndrome (Practitioner's Workshop)

Partner Event (MassTLC) Breakfast Seminar: SaaS Business Model Update - Creating & Managing Revenues
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12/16/2010
When: December 16, 2010
From 8:30 AM to 10:30 AM
Where: Constant Contact
1601 Trapelo Rd
Waltham, Massachusetts  02451
United States
Contact: Christine Nolan

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MassTLC


Over the past few years, many SaaS businesses firms have come and gone using the disruptive SaaS business model. What are the elements of a SaaS business model that create success and how do you avoid the elements that can do you in? This session will take you beyond ideas into real life examples that look at the bottom line. SaaS executives and venture capitalists will share their experiences with SaaS and share tactics around specific areas such as retention, pricing and acquisition, where they have had the greatest success. Join us for an interactive discussion where you can walk away with concrete ideas you can implement in your organization to help drive success in a SaaS environment.


Keynote and Moderator:

David Skok, General Partner, Matrix Partners


Participants:

Drew Fortin, Sr. Manager, Internet Marketing, Compete

Jim Kizielewicz, Chief Marketing Officer, Kronos

Cory von Wallenstein,
VP of Product Management, Dyn Inc.

Bill Daly,
Manager of Professional Services, Iron Mountain

Note: BPMA Members receive a special discount for this event.
Member price = $40 (offered to BPMA with discount code BPMA50)
Nonmember price = $80


Registration and additional details at: http://masstlc.homestead.com/eventscalendar.html


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