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Partner Event (ASP): Innovation as a Corporate Discipline
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When: April 26, 2011
From 6:00 PM to 8:30 PM
Where: Suffolk University (Business School)
73 Tremont Street
First Floor Amenities Room
Boston, Massachusetts  02108
Contact: Jennifer von Briesen

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About the Topic

The BPMA, on behalf of ASP - Boston, extends this special invitation to join in what we know will be an interesting presentation and conversation with Chris Townsend of Imaginatik.

Innovation has become a business buzz word of late – but it is also developing into a bona fide business discipline. This event will explore:

  • What does "innovation” really mean?
  • Corporate governance models for innovation
  • Innovation Management as a career path

About the Speaker

Chris Townsend, Senior Director, Strategic Marketing

Chris Townsend is is Senior Director of Strategic Marketing at Imaginatik, the worldwide leader in innovation management solutions. As head of marketing, Chris leads Imaginatik’s efforts around market positioning and strategy; communications and PR; product packaging and product strategy; and web-, content-, and event-based operational marketing.

Chris has multiple years of experience with enterprise innovation and innovation management. Before Imaginatik, he was VP Marketing for Inova Software, a French provider of innovation software. Prior to Inova, Chris worked at Forrester Research, where – among other things – he led Forrester’s research coverage of innovation management software and services.

Chris has a bachelor’s degree in biology from Harvard University. He loves to travel; and has previously worked and lived in both Germany and France. Chris also has a particular passion for mountain adventure – backcountry skiing; rock and ice climbing; and mountaineering.

Note: BPMA members can register as an "Affiliate" for ASP Boston events.

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