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Next Generation Product Management: Adapting To The Future
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Product Management is changing and some of the most profound changes are in the software industry. Customers are expecting new pricing and delivery models and new ways of interacting with their peers and providers. What knowledge and skills will be needed by the product managers of the future? This panel will provide a diverse perspective and address ways that product managers can prepare for the future.

3/21/2013
When: March 21, 2013
Registration opens at 6:15 PM
Where: Constant Contact
1601 Trapelo Rd
Reservoir Place, Main Bldg, 3rd floor
Waltham, Massachusetts  02451
United States


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BPMA Monthly Meeting

Next Generation Product Management:
Adapting To The Future

Thursday, March 21, 2013
6:15 pm

Product Management is changing and some of the most profound changes are in the software industry. The Cloud, Software as a Service and Mobile Applications are all major technology trends that impact software products and services and therefore product management. Customers are expecting new pricing and delivery models and new ways of interacting with their peers and providers. What knowledge and skills will be needed by the product managers of the future?

This panel will provide a diverse perspective on the topic including the impact of analyzing "Big Data”, managing communities, providing leadership, developing products in new ways, and increasing customer engagement using concepts such the consumerization of IT and gamification. The panel will also address ways that product managers can develop the knowledge and skills in the areas needed for the future.

Timeline for the evening:

6:15 pm: Registration opens
6:30 - 7:15 pm: Informal & structured networking (light refreshments are served)
7:20 - 7:30 pm: Announcements
7:30 - 8:40 pm: Panel presentation
8:40 - 9:00 pm: Wrap up, networking follow up and depart

Cost:

Premium Members: Free if you pre-register online at least one day prior to event or$10 at the door
Basic Members, Guests/Non-Members: if you pre-registerand pay online at least one day prior to event or$35 at the door

Moderator:

Paul Ressler is the principal of The Cirrostratus Group and provides consulting services for SaaS and cloud computing providers. Paul’s practice focuses on service delivery, developing new SaaS and cloud service offerings, SaaS conversion and business strategy. Paul has worked in executive roles in general management, operations, service delivery, and professional services within the SaaS, Cloud Computing, and Managed Services industries including Unica, Harte Hanks, and Genuity. Paul has a BS in Computer Science from MIT and an MBA from Northeastern University.

LinkedIn
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Blog
www.cirrostratusgroup.com

Panelists:


Karl Wirth is the founder and CEO of Apptegic. Apptegic helps companies unlock customer usage data to drive customer success. Using Apptegic, businesses can communicate personally relevant content, based on behavior, right into the digital experience. Karl has been a product and marketing executive at Red Hat, Sentillion, and RSA Security. He graduated from Harvard with a degree in Physics.

LinkedIn
Twitter
www.apptegic.com
www.apptegic.com/insights


Andy Singleton is the founder and CEO of Assembla where he works on accelerating software development. Assembla provides online workspaces for distributed software teams, including code management, task management, and collaboration. Assembla was founded in 2005 and currently supports hundreds of thousands of SaaS users. Andy previously founded PowerSteering Software, a leader in enterprise project portfolio management, and Cambridge Interactive, an eBusiness consultancy. He has built more than 20 software and information service products and has an undergraduate degree from Harvard.

LinkedIn
Twitter
Blog
www.assembla.com


Matt Kaplan, Vice President, Products, is responsible for worldwide product development, management and marketing of LogMeIn's collaboration products including join.me and Cubby. LogMeIn (Nasdaq:LOGM) provides essential cloud-based collaboration, IT management, and customer service applications used to empower, manage, secure and support the new mobile workplace. LogMeIn products are used by tens of millions of business, IT and service professionals to work from virtually anywhere on virtually any Internet-enabled device. A startup veteran and agile/lean practitioner, Matt has championed the successful creation of online products and services for Cambridge Technology Partners, AGENCY.COM, PermissionTV, Pearson, and KnowledgeVision. Matt holds a B.S. Degree in Mathematics with Computer Science from MIT.

LinkedIn
Twitter
www.logmein.com
conflictedbrain.com


Andrew Hally is the Vice President of Products and Marketing at Bullhorn. Bullhorn is an international recruitment software company, delivering best-of-breed technology solutions for the world’s leading recruitment firms. Andrew leads the Bullhorn product team’s work defining product direction. He also manages the marketing function in generating demand, communicating the Bullhorn story, and driving and supporting a customer-centric business culture. Prior to Bullhorn, Andrew was the Vice President of Product Marketing at Unica Corporation, a leading global provider of enterprise and on-demand software for marketing organizations. Before Unica, he headed the marketing team at SensAble Technologies and held marketing and product management positions at White Pine Software. Andrew graduated magna cum laude with a Bachelor of Arts in Economics and Government from Harvard University.

LinkedIn
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Blog
www.bullhorn.com

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