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Innovation vs. Execution: Are They Destined to Be at Odds?

Get Noticed and Get Hired

Transforming How Product Teams Work

Sponsor Event: Pragmatic Marketing - Requirements that Work
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When: July 24, 2013
From 8:30 AM to 4:00 PM
Where: Metro Meeting Center Boston
101 Federal Street
Fourth Floor
Boston, Massachusetts 
Contact: Pragmatic Marketing

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Requirements that Work
with Rich Nutinsky, Instructor, Pragmatic Marketing

Pragmatic Marketing’s enhanced Requirements that Work course teaches a universal approach for providing the market understanding and context needed to create products that truly win in the market—regardless of development methodology used. It also introduces techniques for prioritizing and organizing these requirements to maximize the impact of releases.
Improve the Handoff Between Departments. Clarify the lines so product management can focus on what needs to be built and development can focus on how to design and build it.
Build Remarkable Products. Use the context from the market—who you’re building for and what problems you’re solving—to build products that resonate.
Prioritize Based on Impact. Focus on the requirements that will have the biggest impact in the market by ranking them objectively using market data.
Implement a Universal Approach. All of your teams, regardless of location or methodology (Waterfall, Agile, hybrid, etc.), can use the same approach.

Detailed program information and registration is available here

We Would Like to Thank Our Sponsors