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Sponsor Event: Pragmatic Marketing - Foundations; Focus; Build
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10/8/2013 to 10/10/2013
When: October 8-10, 2013
From 8:30 AM to 4:30 PM
Where: Double Tree Hotel Boston
Bedford Glen
Bedford, Massachusetts 
Contact: Pragmatic Marketing

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Foundations
Oct 8 | Doubletree Hotel Boston – Bedford Glen | Bedford, MA

Foundations teaches the necessity of understanding your market and using that context to guide decisions, prioritize projects and drive results. Attendees leave with the ability to better balance strategic and tactical tasks and the opportunity to have a bigger impact on their organizations.

Focus
Oct 9 | Doubletree Hotel Boston – Bedford Glen | Bedford, MA

Focus teaches you to find the opportunities in your market’s problems. You will learn to score these opportunities objectively, identify where the company’s strengths intersect with what the market values and then successfully and credibly sell these strategies internally.

Build

Oct 10 | Doubletree Hotel Boston – Bedford Glen | Bedford, MA

Build teaches you to prioritize requirements and plan releases based on market facts. It shows how to provide an understanding of who the users are and what they’re trying to accomplish, so that product and development teams deliver products that win in the market.



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