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10/20/2016
Innovation vs. Execution: Are They Destined to Be at Odds?

Partner Event (ENET): Free Marketing Tools and Marketing Channels
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3/4/2014
When: March 4, 2013
From 7:00 PM to 10:00 PM
Where: Constant Contact
1601 Trapelo Rd
The Great Room, 3rd floor
Waltham, Massachusetts 
United States
Contact: Maureen Mansfield

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ENET


Free Marketing Tools and Marketing Channels

No funding? No CMO? No problem! Well, not really, but the reality is that when you start out, your company is short on funds and outside talent. But you still need to acquire some initial customers, publicity, and awareness. The good news is, you can get your first few customers, and some press, on your own or with some help. Our panel of marketing experts and evangelist CEOs will share how they raised awareness long before they raised funds, and how you can, too.
 
Our panel will look at:
  • How your first few customers will come from your social networks, and how to tap the power of social networking to get them - on and off line
  • Affordable and free resources for setting up basic marketing infrastructure
  • How PR works, and how to get press
  • How to evangelize for your product by tapping into your passion for your product
These issues will be addressed on March 4, with a panel of marketing experts moderated by own marketing expert Christina Inge. Come learn how to market without marketing in the early bootstrap stage, and how doing this will actually set the stage for success once you do have marketing teams and budget.

Register for this event directly on our partner's site. Registration is Free for IEEE ENET Members and $20 for regular admittance (non-member and guest).

We Would Like to Thank Our Sponsors