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12/3/2016
Product Roadmapping: How to Avoid Shiny Object Syndrome (Practitioner's Workshop)

Sponsor Event: Pragmatic Marketing - Foundations; Market; Launch
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10/15/2014 to 10/17/2014
When: October 15-17, 2014
From 8:30 AM to 4:30 PM
Where: Metro Meeting Center Boston
101 Federal Street
Fourth Floor
Boston, Massachusetts 
Contact: Pragmatic Marketing

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Practical Product Management Training Course

Foundations
October 15
Foundations teaches the necessity of understanding your market and using that context to guide decisions, prioritize projects and drive results. Attendees leave with the ability to better balance strategic and tactical tasks and the opportunity to have a bigger impact on their organizations.

Market
October 16
Market teaches you how to build buyer expertise and use that to create marketing plans that get results. It shows you how to align your marketing strategy with the goals of your whole organization and effectively measure and report the impact of your programs on the bottom line.

Launch

October 17
Launch shows you how to execute successful product and marketing launches that align your entire organization around the right strategies. It teaches you how to create marketing programs that resonate with buyers and how to provide salespeople with the tools and training they need to succeed.

We Would Like to Thank Our Sponsors