BPMA Monthly Meeting
Innovation vs. Execution: Are They Destined to Be at Odds?
Are you spending all your time swimming in the engineering vortex, attending sales demos, putting out customer fires, and handling other day-to-day tasks to ensure you deliver, market, and sell high-quality products? Or are you focused on discovering your market’s next big innovation so you can leapfrog the competition?
Join a panel discussion moderated by Pragmatic Marketing’s Paul Young to learn how leading edge companies make sure they’re always getting out of the building and looking far beyond the next release. The panel will explore these essential topics and more:
- How to get product innovation off your To-Do list
- What to do when your team only wants to drive product strategy and thinks writing user stories is someone else’s job
- What types of people you need for strategy vs. execution and whether one person can fill both roles
Timeline for the evening:
6:15 pm: Registration opens
6:15 - 7:00 pm: Open Networking (light refreshments)
7:00 - 8:15 pm: Presentation
8:15 - 8:45 pm: Wrap Up and Additional Networking
Premium Members: Free if you pre-register online at least one day prior to event or $10 at the door
Basic Members: $15 if you pre-register and pay online at least one day prior to event or $25 at the door
Non-Members: $20 if you pre-register and pay online at least one day prior to event or $30 at the door
Our Moderator and Panelists:
Paul Young, Vice President of Products, Pragmatic Marketing
Paul has more than a decade of experience in hardware, software, and services product management and marketing. During his career, Paul has launched and managed dozens of products and started his own business. His experiences range from large companies to startups across a wide range of technologies and business models. His focus on building market-driven teams gives him a unique ability to relate to product management teams and executives who are transforming their businesses.
Prior to Pragmatic Marketing, Paul served in senior product management and marketing positions at a number of companies, most recently leading product management and business development for SaaS products at Dell. He is also the founder of ProductCamp Austin.
Bill Cohn, Head of Product - eCommerce, Vantiv
Bill leads product management for Vantiv's eCommerce platform and portfolio of solutions for CNP (card not present) merchants. During his career, Bill has been successful in articulating product vision, forming strategic partnerships, and applying new technologies to solve complex business problems. He is a proven leader, mentor, and “go-to guy” for early-stage and established companies looking to penetrate new markets or grow market share.
Previously, Bill has held product management positions at numerous companies including Copyright Clearance Center, Genuity Solutions, and FTP Software. He is a past board member of the BPMA.
Mike Maltby, Head of Market Strategy, Eagle Investment Systems
Mike is responsible for maintaining a comprehensive understanding of the investment management industry in order to align Eagle’s strategy with market needs, enabling the delivery of innovative solutions that address urgent business challenges.
Mike has 20 years of experience in financial services, the last 11with Eagle Investment Systems. Since joining Eagle, he has served in several roles in product management and in professional services. Mike earned his Bachelor of Science in Finance and his MBA from Bentley University.