Product Management through a Project Management / Case Study Approach
Suruchi Sharma: Charles River Associates
Learn to utilize strategic frameworks to tackle business problems. Suruchi Sharma, a Sr Associate with Charles River Associates, will show how to use strategic frameworks to tackle business problems. The first case will be a presentation to demonstrate the CRA methodology. Then the group will break into smaller groups to discuss and present proposed solutions to two more cases. Case topics are:
- International Market Expansion
- Gross Margin Profitability analysis
Management consultants bring several different aspects to a business engagement – an unbiased view of the business, an analytical approach, a structured methodology, and finally, recommendations grounded in data rather than ‘gut-feel’. With these cases, Suruchi will provide examples of all of the above in real business situations. While there is no one solution framework that fits all problems, the discussion of some of these engagements will introduce methodologies that drive management professionals to use a data-driven, analytical approach to identify and optimize future growth opportunities.
How to take a project-like approach to specific business problems, and laying out a structured methodology to solve them.
Timeline for the Evening
6:15 pm: Registration opens
6:30 - 7:15 pm: Informal & structured networking (light refreshments are served)
7:20 - 7:30 pm: Announcements
7:30 - 8:30 pm: Speaker presentation
8:30 - 8:40 pm: Q&A
8:40 - 9:00 pm: Wrap up, networking follow up and depart
CostPremium Members: Free if you pre-register online or $10 at the door
Guests and Free Members: $25 if you pre-register and pay online or $35 at the door
Suruchi Sharma is a Senior Associate with Charles River Associates, a consulting firm that provides management consulting services and litigation support to companies across a variety of industries. Suruchi’s work involves advising clients on corporate and product growth strategies, impact of global economic trends, product launch strategies, business process optimization, organization restructuring, etc. Her work has spanned the Chemical and Pharmaceutical industries.
She has an MBA in Finance and Marketing from Vanderbilt University. Prior to business school, Suruchi worked as a computer engineer with IBM Global Services in Minneapolis, MN.