By Tench Forbes
Published: December 10, 2013
Abstract: This post is part of a weekly update about the BPMA 2014 Gala on January 16, 2014. This week, there is some information about Sponsor Logi Analytics, and also an article on Inbound Marketing by the Gala Keynote speaker, Jeff Bussgang
Category: Planning, Analysis & Strategy
The BPMA is so excited about the upcoming Gala, that we will provide weekly updates about sponsors, the Keynote presentation background, and other news. Today, we are happy to announce that Logi Analytics has joined our roster of Gala Sponsors. Check out their Website here to find out about their latest products that let web developers easily embed compelling data visualizations inside web sites.
The Keynote presentation by Jeff Bussgang, general partner at Flybridge Capital Partners, will focus on how the science of product management has evolved radically in the last few years. To get some additional color on Jeff’s thinking about this, check out his article Is inbound marketing coming to health care? It describes how modern marketing techniques, very relevant to product management, can be applied to health care.
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