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Location: Bentley University, 175 Forest Ave, LaCava Bldg Rm 305, Waltham, MA
How exactly do you observe and interview customers? This workshop will walk through each step in the process, including a review of different techniques for gathering information, defining the targets for your inquiries and defining a structure for the interview. Join us for this workshop to put your best into practice with existing and new customers.Register now to reserve your seat!
Location: Constant Contact, 1601 Trapelo Rd, Waltham, MA
What impact does a company’s culture have on creating customer value, and what does a successful customer-focused culture look like? Attend this month's event to learn from several companies' experiences how product management can impact company culture to drive product success.Register now to reserve your seat!
Check out our latest member-contributed blog post for some new ideas to boost your product launch efforts for 2015.Read it here...
On Tuesday, November 18, we hosted our first annual product excellence award (PRODiE) to recognize individual and team product accomplishments in the greater Boston product management community during 2014. Eight participants shared their stories before the panel of judges and BPMA member audience. Read our blog post for highlights and the outcome of this year's award!